MSU Means Business
Join the West Michigan Spartans for the 31st Annual MSU Means Business Award Presentation and Networking Event on November 19, 2025 at 5:30 PM at the MSU Grand Rapids Research Center.
Dean David Souder of the Eli Broad College of Business will share an overview of the college and his reflections as he begins his second academic year as dean. Following his remarks, the West Michigan Spartans are proud to honor John Kerschen of Charter Capital as the 2025 West Michigan Businessperson of the Year.
A reception will follow on the 7th floor, where John will be recognized, and guests can enjoy networking and celebration.
Enlighten at Meijer Gardens
ENLIGHTEN is an entrancing winter spectacle where art, light and nature meld in spectacular harmony. This immersive experience features cutting-edge light installations choreographed to captivating music, enhanced by interactive elements that allow guests to engage with the displays.
The breathtaking 1-mile route is designed to rival the world’s most iconic holiday displays through a truly magical outdoor experience.
On their journey, guests will encounter masterpieces by legendary artists. This dramatic interplay of light and sculpture redefines the boundaries of artistic expression and holiday celebration.
The West Michigan Spartans have time slots from 5:30–9:30 PM on Monday, December 8. We’ll be offering four staggered start times—5:45, 6:30, 7:15, and 8:00 PM—for those who would like to walk through the gardens with fellow Spartans. Guests are also welcome to go on their own anytime during our time slot if none of these times work, or if they prefer to explore independently.
Before beginning your journey, stop by the Spartan tent to meet up with a crew to walk with and pick up your glow necklace.
Purchasing through us (at a discounted ticket price) helps support our Outstanding Junior Scholarship Fund. Come join fellow alumni and Spartan fans as we walk through the gardens!